Services >>
Optimizing Amazon business for our clients requires a much different skill set than a traditional rep firm can offer.
We manage our relationships with a great deal of engagement and transparency, keeping you informed at every step. Navigating Amazon.com has different challenges to managing traditional wholesale and retail channels and can be frustrating and perplexing for manufacturers. We are here to help you every step of the way, whether you are a vendor, seller or hybrid.
Services Provided Include.
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Catalog and Brand Enhancement:
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New product launch optimization
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Selection addition, pack size configurations, ASIN bundling
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Detail page enhancements such as A+, infographics and rich media
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“Walk the Store” analysis to identify and correct defects in customer experience
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Customer review analysis
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Brand store creation and optimization
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Brand Registry management
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Evaluating new marketplace opportunities
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Traffic Drivers and Merchandising
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Promotion advice and management for Best Deals, Coupons, Prime Exclusives, Lightning Deals, HVEs
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Marketing campaigns development, budgeting, execution and reporting
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Keyword optimization and onsite merchandising
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Born to Run and Vine management for new items
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Managing and Optimizing Inventory
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Weekly or bi-weekly shipment recommendations for Sellers
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Root cause analysis for shortages and chargebacks
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Operational coaching to ensure compliance with Amazon requirements
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Customer returns/damages deep dive analysis
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Troubleshooting and Support
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Identifying and correcting catalog issues such as variations, duplicates and external identifiers
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FBA fee analysis and packaging recommendations
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Shipping shortage research and case management
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Feedback Manager response guidance
We have significant experience managing across all Amazon businesses including Vendor Central, Seller Central, Amazon Advertising, Amazon Business and Brand Registry. We maintain mutually beneficial relationships with Amazon team members across these businesses to the benefit of KMB clients. KMB team members work across multiple categories including Sporting Goods, Toys, Baby, Home and Garden, Tools and Home Improvement, Beauty, Health and Personal Care.